Instagram now has 150 million active users, will begin showing ads next year

Instagram recently said that it currently has 150 million active users per month, and more than 50 million of them just joined this community in the past 6 months. In addition, the total number of users is more than 60% above come from outside the United States. On this occasion, Emily White - director of business operations of Instagram - to know that the company will begin to integrate advertising into their social networks since then. Previously, Facebook had revealed it plans to make money from Instagram , and White's words help us to know what the plan is. White revealed no specific time that the company will display ads, but according to the Wall Street Journal, the directors are very positive contact with the advertising company.


White said that after "re-evaluate all the functions" of the company, Instagram has decided to hire more people and currently has 50 employees, including 4 people in charge of maintaining and establishing relationships with companies, other brand. In recent years White was responsible for account classification of major brands on Instagram, then go meet with the company, and last week she met with representatives of Ford, Williams-Sonoma, as well as Coca-Cola. White shared that "we want to make money in the long term, even in the short term, we have no pressure at all."

Currently no official information about advertising on Instagram will look like, but the Wall Street Journal said that one of the solutions that the company is studying the Discover page ad in the list and its search index. White also revealed that advertisers are excited about the idea of ​​linking a photo of any product on the website of the manufacturer.