Twitter recently announced the filing of a petition with the U.S. Securities and Exchange Commission (SEC) for permission to issue shares to the public for the first time ( IPO ). Thus the company became a public company in the coming months. Twitter will use TWTR when stocks started officially on the trading floor.
The company was expected to collect $ 1 billion from the IPO and the
big investors will participate, including Goldman Sachs, Morgan Stanley,
JP Morgan, BofA Merrill Lynch, Deutsche Bank Securities, CODE Advisors. An analyst from research firm PrivCo estimates that this move will help improve the value of Twitter to $ 15 billion. It is known that the company has filed since July but kept secret until today about his plans.
Records submitted to the SEC revealed that Twitter is the 215 million monthly active users and 100 million active daily users.
In the first six months of this year, the company reported revenue of
USD 253 million, of which 65% comes from advertising on mobile devices. But it does not have a loss rate that 69.3 million, up 41% compared to the same period last year.
On this occasion, we know that only one third of the total number of
Twitter users in the U.S., which means that firms are still many
opportunities to develop at his home.
Document added that Twitter is a central hub for the world because it
is used by many media outlets, and many people who have great influence
in their field, to inform, discuss and even negotiate on that matter. This resource is derived from the latest news and where lively discussions around major events.
Twitter said that the church of today is not the default label that is
Twitter to find ways to increase the number of ads sold around the
globe, combating spam, enhance interaction between users in the United
States. Some risks to the company's business may be it the growth of the services social networking rivals, such as Facebook , for example.
In addition, the user can influence, such as leaders, celebrities,
athletes, journalists will also have the ability to switch to another
platform instead of Twitter.
Talk about not being declared early IPO, Twitter does not explain it
wants attention and avoid the "disaster" that may occur as what Facebook used to wear . It do well to have more time to prepare documents and records data for "S1" her. The company is hiring 2,000 employees, while in 2010 only 200 firms.
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